Melissa Rothchild is responsible for direct marketing, database analysis, online merchandising, e-mail production and market research. In 2007, she led the redesign and re-launch of CPA2Biz.com, a resource for accounting and finance professionals. She previously was in product marketing and management at the American Institute of CPAs where she helped launch the AICPA's subscription-based online learning library. Melissa holds an MBA from Columbia University.
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S2 - How to Transform Your Client Accounting Services Practice Through Cloud Computing and On-Demand Accounting with AICPA