Bruce Swann, Customer Intelligence Solutions Manager

Bruce Swann is a customer intelligence solutions manager at SAS. He has more than 12 years of experience working with marketing and CRM technologies, including marketing automation, predictive analytics and marketing resource management, as well as interactive marketing disciplines like web analytics, social media, mobile marketing and email marketing. At SAS, Swann works closely with prospects and customers in the hospitality industry, as well as sports and gaming, to help design the optimal customer intelligence platform based on current and future business requirements. Swann previously served as director of interactive solutions at Merkle and director of solutions consulting at Unica. He earned his bachelor's degree from the University of North Florida.

Affiliation
SAS

 

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